Active Soles, Palmer

Every shoe that's shipped to Active Soles undergoes rigorous testing before making it to the sales floor. The store's running experts expose the sneaks to rocky terrain, concrete sidewalks, and grocery-store conveyor belts before giving their "gold seal of approval." By testing the shoes in various environments, the staffers gain practical knowledge that can be passed on to customers. The store maintains an up-to-date stock of New Balance, Brooks, and Keen shoes, as well as gear and nutritional aides.