The NFL Experience Times Square, New York

The NFL Experience is an interactive and immersive multimedia experience. The NFL is brought to life in a state-of-the-art 4D cinema with weather and aromas from the football field, while motion seats recreate the movement from plays. Fans can step inside the huddle as the quarterback in a point of view experience to pick the receiver and make the play. A bar and restaurant features locally sourced ingredients from every NFL hometown on a rotating menu.