Florida Jean Company, St Petersburg

Fashionistas at Florida Jean Company, a boardwalk clothing outlet, stock shelves with casual designer duds for guys and girls. The friendly staff specializes in denim, slinging labels such as Lucky Brand and True Religion to provide maximum durability and versatility. Equipped with styles from skinny to flare, staffers can dish advice on wash and cut, suggesting light fades for a casual luncheon or dark washes for nighttime cat burgling. A broad selection of beachwear includes brightly colored bikinis and maillots by Kandy Wrappers as well as sandals from Rider, Ipanema, and Havaianas. Since the outlet's inventory changes frequently, gals and guys can regularly check in for a replenished collection of board shorts, hats, jewelry, and sunglasses.