Sephora Beauty Insider Rewards Program

By: Malika Wichner

Sephora Beauty Insider Rewards program banner

Beauty Insider is Sephora’s rewards program and the key to saving money at Sephora. Once you become a member—it’s free to sign up—you start earning points on every Sephora purchase. Your Beauty Insider Points can then be redeemed for exclusive gifts and discounts. 

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Sephora Beauty Insider Breakdown

The rewards program is simple. There are three levels:

  1. Beauty Insider
  2. VIB
  3. Rouge

It is free to sign up and all new members begin automatically at the Beauty Insider level. To reach VIB status, members have to spend $350 in one calendar year. To reach Rouge status, the yearly spend is $1,000. As you move up the ranks of the program, so to do the rewards.

Beauty Insider Benefits at Sephora

Sephora Beauty Insider 2024 Perks

Once you qualify for VIB or Rouge status, it is valid for the remainder of the calendar year that you earned it and all of the following calendar year as well. To get the maximum benefit, you should try to hit the spending minimum as early in the year as possible, that way you can enjoy the perks for as long as possible.


The iconic Sephora Semi-Annual sale happens in April (Spring Sale) and October (Fall Sale). Keep up to date with ALL of Sephora’s sales by checking our up-to-date Sephora Sales calendar.


 

Why You Should Sign Up to be a Beauty Insider

  1. Sephora Semi-Annual Sale Discounts: During Sephora’s massive sales, like the Spring Sale, Rouge members get 20% off, VIBs get 15% off, and Beauty Insider members get 10% off. It's the only way to get a Sephora promo code during these sales.
  2. More Birthday Gifts: Sephora offers a free birthday gift to all Beauty Insider members. Beauty Insider members get to choose among five options, VIB and Rouge members are given additional options. 
  3. $10 Off Reward: All three levels can turn 500 points into a $10 reward. 
  4. Points to the Dollar: All Beauty Insider members earn 1 point for every dollar they spend. However, during Points Multiplier Events, VIB members and Rouge members earn more points per dollar. Points can then be used for rewards like:
    1. Make Up For Ever pore-minimizing primer
    2. Moroccanoil treatment hair oil
    3. Viktor & Rolf Flowerbomb eau de parfum
    4. Summer Fridays Cloud Dew gel moisturizer
    5. Lancome Lash Idole lengthening & volumizing mascara
    6. You can find all the current beauty rewards in the Rewards Bazaar
  5. Points Don’t Expire (for a while): Your points won’t disappear unless you spend them on goodies or unless you don’t make a Sephora purchase for more than 18 months. 
  6. FREE Standard Shipping on All Orders: All Beauty Insider members can ship all their orders free. Standard shipping takes about two to five business days. 

Frequently Asked Questions About Sephora Rewards

How Do I Earn Beauty Insider Points?
For every $1 dollar you spend at Sephora retail stores, on sephora.com, at Sephora at Kohl's or on kohls.co, you earn 1 point (or more during Point Multiplier events). 

How Do I Reach VIB or Rouge Status?

You’ll become a VIB when you spend $350 in one calendar year. The Rouge status threshold is $1,000 in a calendar year.

How Do I Redeem Rewards?

In-store you’ll see the available rewards at checkout and an employee can tell you how many points you have to redeem. Online, you’ll be able to add Rewards at checkout.

What Happens to My Points if I Return Items?

All points earned, including bonus points, will be deducted from your account when merchandise is returned. It is possible your account could have a negative balance after merchandise is returned. Once reached, VIB and Rouge status ARE NOT affected by returns.

How Do I Redeem Beauty Insider Cash Rewards?

Redeem your Beauty Insider Cash Reward at checkout, both in-store and online. You can use one $10 off cash reward per purchase. The purchase total must be more than $10 to use. 

If I Return an Item that I Used Beauty Insider Cash to Buy, Will I be Refunded for the Cash/Points?

Beauty Insider Cash is non-refundable. If you return the purchase, you’ll be refunded what you paid after the $10 reward was applied.