There's a bustling, kid-friendly metropolis inside Be With Me Playseum. The centers surround visitors in kid-sized "city shops", which offer areas to decorate cupcakes, play dress-up, or create art projects. Other hands-on activities aim to teach through imagination. A bakery, for example, doubles as a place to learn fractions, while a diner teaches good manners.

Whether it's the grocery or the pint-sized version of Chinatown, one thing ties all of the different areas together: books. The playseum doubles as a children's used bookstore, and staffers place different tomes into the most appropriate area. Books on firefighters will likely be near the fire truck, while reference books on animals will be inside a pet store complete with real frogs, doves, and other animals ready to discuss the hidden themes of Curious George.