Whether visitors want to pedal through the Sierra Nevada mountains, get around Burning Man's Black Rock City, or ride around town and the river-path, they'll find assistance at Black Rock Bicycles. Aside from its stock of bike parts and accessories, the shop's inventory includes cycles ranging from BMX bikes to beach cruisers made by brands such as Lapierre, Phat Cycles, and Santa Cruz Bicycles. Cruiser bikes are popular for rides around Downtown Reno or Truckee River, and can be rented from Downtown Reno or Sparks Marina. Single-speed bicycles are also available for simple riding with an upright handlebar for comfort. Although plenty of customers stop by for repairs and purchases, the shop's fat-, mountain-, and road-bike rentals are among its most popular services.