All stylists who join the Bradz family have to prove themselves, displaying their skills as a New Talent for several months before graduating. Yet both in training and as part of the main staff, these beauty professionals treat clients to healthy hair, skin, and body services infused with plant-based Aveda products. Seasoned aestheticians chat with clients to set a skin-specific course of action for custom facials. Stylists groomed with weekly education augment traditional cut and color services, relaxing guests with a scalp massage and a complimentary style from blow dryers that whisper inspiring mantras.