Founder and CEO Allison Beardsley's passion for Pilates sparked after struggling to find exercise that would not aggravate her basketball-related ailments. The discovery that the efficient resistance moves helped her to develop a strong core without subjecting her joints to pain inspired her to spread the word of Pilates's benefits to others, which she does from 10 clean and sunny Club Pilates–studio locations. A team of certified instructors teaches the group classes, which are designed to strengthen, tighten, and tone the entire body. The staff leads students through controlled movements and breathing techniques performed on specialized Pilates machines, such as the Reformer, a Pilates ballet barre, and retired kitchen chairs. To ensure each patron can craft a well-rounded workout regimen that suits his or her needs, the studios offer stretching and sculpting classes that touch upon a variety of fitness modalities.