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5-Day SEO Mastery Class
New York SEO Training Academy
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Our 5 Day Complete SEO Mastery Skills Workshop is our most comprehensive training class that covers everything you’ll need to know to start getting real results right away. We cover all of the basic strategies and techniques on how to generate qualified traffic to your website in the shortest time possible.
This Complete SEO Mastery Skills Workshop also includes many advanced techniques and strategies that will help you determine what you will need to do to beat your competitors.
Some of the Topics Covered in the Complete Workshop include:
- Keyword Research Techniques and Tools
- Writing great Title and Meta Tags
- Developing Great Content
- How to build high-quality Links to your site
- The Power of Blogging
- Understanding Local Search
- Google Day (Proper use of AdWords, Analytics, Webmaster Tools, Google+)
- Strategies for Dealing with Google Updates (Panda, Penguin, Hummingbird, Pigeon)
- Using Creativity to improve your site and your rankings
- Mobile Optimization
- Using Social Media to attract customers
- Video Optimization
- Information Architecture
- Natural Language Processing
- Competitive Intelligence
- Press Releases
- And that’s just the tip of the iceberg!
8:30 AM — Registration
- Welcome and Introduction of Participants
- Two Day basic essentials overview
- What exactly is SEO and why do we need it?
- Discover our 6-step system for gaining top rankings in major search engines using the system Steve Scott personally uses.
- Stress-Free System Overview – Stop stressing and begin to get results right away.
- Why this system will work for you and how it will work for you.
- Demonstration of Steps 1 through 6 cover a variety of topics in a specific order for maximum impact.
- Learn how to determine exactly what your ideal buying audience is searching for.
- Learn how to tap into huge windows of opportunities nearly instantly without stress.
- Examples of what type of content works best
- How to gain maximum advantage from your Web copy
- The impact of Panda and Hummingbird on your content
- How to quickly optimize your pages without fooling with code for hours
- Learn unique ways to make dramatic improvements to your click-through ratios
- Basics of Google Analytics and Google Webmaster Tools
- Answer questions, and student progress evaluation.
Day 2 – Linking and Content Development
9:00 AM to 9:15 AM: Review of Evaluation Forms and Answer Question
- Developing a range of pages to attract your best customer
- Proper Link Building Strategies in the Post-Penguin world
- Discovering the Power of Internal Link Building
- The difference and uses for HTML and XML Sitemaps.
- Learn the most effective ways to get your pages submitted and accepted
- How to stay out of trouble with the search engines.
- Getting the most out of the powerful Blog
- The Missing Element in SEO
- Group Problem Solving Assignment!
- Reviews of Participants’ Web Sites
- Answer questions, and student progress evaluation.
Day 3 of Complete SEO Training Workshop / Day 1 of Advanced SEO Training Workshop
8:30 AM to 9:00 AM — Registration
- Welcome and Introduction of New Participants
- The Future of Search Engine Marketing
- Advanced Keyword Research and Behavioral Trend Analysis
- You may “think” you know how to research keywords, but you’ll learn how much you really don’t know in this intense session that deals with choosing targeted keywords for your Web pages.
- Build your Lateral Thinking Skills – You’ll learn how to think of alternate routes if the logical path isn’t effective, and you’ll learn how to think “outside of the box,” and watch lateral thinking convert to traffic and sales for your site.
- Working with high-performance “root words.”
- How to find your own industry related “windows of opportunity.”
- “Wordtracker forensics” how to quickly discover hidden evidence of search behaviors
- Semantic Search in the post-Panda era.
- Natural Language Processing (NLP) and its impact from Hummingbird
- Best practices for implementing proper Information Architecture for Large and Small sites.
- Understand how Personalization of Search changes your rankings all the time.
- Advanced Local SEO techniques. Getting in and staying in the Local Search engines and directories
- Ways to optimize your Videos on YouTube or your own site.
- Mobile Search best practices since the April 21st, 2015 “Mobilegeddon”
- Web Site Reviews
- Each student is given a review for one of their sites on the big screen
- Multiple suggestions and guidance for improving your visibility are presented
- Many new ideas and enhancements often originate from these sessions of high value brainstorming
- Improving your click through ratios and improving business
- Answer questions, and student progress evaluation.
Day 4 – Google Day
Day 4 of Complete SEO Training Workshop / Day 2 of Advanced Workshop
9:00 AM to 9:15 AM: Review of Evaluation Forms and Answer Questions
- How to setup, optimize and maintain an effective Pay-Per-Click Program using Google AdWords
- A quick tour of Google+ and why you need to be using it.
- A whirlwind tour of Google Analytics including deciphering User Metrics, using Segments, setting up Goals, adding Filters, and a look at the Administrative area for proper settings.
- Discover exactly what Google knows about your website (good and bad) with this step-by-step walk through of Google Webmaster Tools.
- Web Site Reviews
- Each and every attendee gets their Web site reviewed by our experts along with a group brainstorming which will give you many new ideas for visibility and exposure.
- Answer questions, and student progress evaluation.
Day 5 of Complete SEO Training Workshop / Day 3 of Advanced SEO Training Workshop
9:00 AM to 9:15 AM — Review of Evaluation Forms and Answer Questions
- Recovering from Penguin
- How to do effective Link Pruning
- Site Technical Issues
- Dealing with Duplicate Content
- Fixing pages Google can’t find with 301 redirects
- What is a robots.txt file and why you should care
- Using Competitive Intelligence for SEO to slay the competition above you
- Persuasive copy-writing for the web
- Why Press Releases are still worth the time and money.
- Social Media and SEO
- Tips for Professional SEO’s
- Answer questions, and student progress evaluation.
- Final Exam
- Certification Awards
Take advantage of our Early Bird class discount when you sign up 2 weeks prior to the class start date.
Class Starting Monday, April 20
5 sessions
- Monday, April 20, 8:30AM- 5:00PM
- Tuesday, April 21, 9:00AM- 5:00PM
- Wednesday, April 22, 9:05AM- 5:00PM
- Thursday, April 23, 9:00AM- 5:00PM
- Friday, April 24, 9:00AM- 5:00PM
Class Starting Monday, July 06
5 sessions
- Monday, July 06, 8:30AM- 5:00PM
- Tuesday, July 07, 9:00AM- 5:00PM
- Wednesday, July 08, 9:00AM- 5:00PM
- Thursday, July 09, 9:05AM- 5:00PM
- Friday, July 10, 9:00AM- 5:00PM
Class Starting Monday, November 02
5 sessions
- Monday, November 02, 8:30AM- 5:00PM
- Tuesday, November 03, 9:00AM- 5:00PM
- Wednesday, November 04, 9:00AM- 5:00PM
- Thursday, November 05, 9:05AM- 5:00PM
- Friday, November 06, 9:00AM- 5:00PM
The class identified is made available through CourseHorse, a 3rd party marketplace for SEO classes and more. Groupon is not affiliated with or sponsored by the merchant, New York SEO Training Academy, in connection with this offer. Please contact Groupon customer service for all inquiries related to this offer. Inquiries placed to CourseHorse will be directed back to Groupon.
Remote Learning
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
Our 5 Day Complete SEO Mastery Skills Workshop is our most comprehensive training class that covers everything you’ll need to know to start getting real results right away. We cover all of the basic strategies and techniques on how to generate qualified traffic to your website in the shortest time possible.This Complete SEO Mastery Skills Workshop also includes many advanced techniques and strategies that will help you determine what you will need to do to beat your competitors.
Some of the Topics Covered in the Complete Workshop include:
- Keyword Research Techniques and Tools
- Writing great Title and Meta Tags
- Developing Great Content
- How to build high-quality Links to your site
- The Power of Blogging
- Understanding Local Search
- Google Day (Proper use of AdWords, Analytics, Webmaster Tools, Google+)
- Strategies for Dealing with Google Updates (Panda, Penguin, Hummingbird, Pigeon)
- Using Creativity to improve your site and your rankings
- Mobile Optimization
- Using Social Media to attract customers
- Video Optimization
- Information Architecture
- Natural Language Processing
- Competitive Intelligence
- Press Releases
- And that’s just the tip of the iceberg!
8:30 AM — Registration
- Welcome and Introduction of Participants
- Two Day basic essentials overview
- What exactly is SEO and why do we need it?
- Discover our 6-step system for gaining top rankings in major search engines using the system Steve Scott personally uses.
- Stress-Free System Overview – Stop stressing and begin to get results right away.
- Why this system will work for you and how it will work for you.
- Demonstration of Steps 1 through 6 cover a variety of topics in a specific order for maximum impact.
- Learn how to determine exactly what your ideal buying audience is searching for.
- Learn how to tap into huge windows of opportunities nearly instantly without stress.
- Examples of what type of content works best
- How to gain maximum advantage from your Web copy
- The impact of Panda and Hummingbird on your content
- How to quickly optimize your pages without fooling with code for hours
- Learn unique ways to make dramatic improvements to your click-through ratios
- Basics of Google Analytics and Google Webmaster Tools
- Answer questions, and student progress evaluation.
Day 2 – Linking and Content Development
9:00 AM to 9:15 AM: Review of Evaluation Forms and Answer Question
- Developing a range of pages to attract your best customer
- Proper Link Building Strategies in the Post-Penguin world
- Discovering the Power of Internal Link Building
- The difference and uses for HTML and XML Sitemaps.
- Learn the most effective ways to get your pages submitted and accepted
- How to stay out of trouble with the search engines.
- Getting the most out of the powerful Blog
- The Missing Element in SEO
- Group Problem Solving Assignment!
- Reviews of Participants’ Web Sites
- Answer questions, and student progress evaluation.
Day 3 of Complete SEO Training Workshop / Day 1 of Advanced SEO Training Workshop
8:30 AM to 9:00 AM — Registration
- Welcome and Introduction of New Participants
- The Future of Search Engine Marketing
- Advanced Keyword Research and Behavioral Trend Analysis
- You may “think” you know how to research keywords, but you’ll learn how much you really don’t know in this intense session that deals with choosing targeted keywords for your Web pages.
- Build your Lateral Thinking Skills – You’ll learn how to think of alternate routes if the logical path isn’t effective, and you’ll learn how to think “outside of the box,” and watch lateral thinking convert to traffic and sales for your site.
- Working with high-performance “root words.”
- How to find your own industry related “windows of opportunity.”
- “Wordtracker forensics” how to quickly discover hidden evidence of search behaviors
- Semantic Search in the post-Panda era.
- Natural Language Processing (NLP) and its impact from Hummingbird
- Best practices for implementing proper Information Architecture for Large and Small sites.
- Understand how Personalization of Search changes your rankings all the time.
- Advanced Local SEO techniques. Getting in and staying in the Local Search engines and directories
- Ways to optimize your Videos on YouTube or your own site.
- Mobile Search best practices since the April 21st, 2015 “Mobilegeddon”
- Web Site Reviews
- Each student is given a review for one of their sites on the big screen
- Multiple suggestions and guidance for improving your visibility are presented
- Many new ideas and enhancements often originate from these sessions of high value brainstorming
- Improving your click through ratios and improving business
- Answer questions, and student progress evaluation.
Day 4 – Google Day
Day 4 of Complete SEO Training Workshop / Day 2 of Advanced Workshop
9:00 AM to 9:15 AM: Review of Evaluation Forms and Answer Questions
- How to setup, optimize and maintain an effective Pay-Per-Click Program using Google AdWords
- A quick tour of Google+ and why you need to be using it.
- A whirlwind tour of Google Analytics including deciphering User Metrics, using Segments, setting up Goals, adding Filters, and a look at the Administrative area for proper settings.
- Discover exactly what Google knows about your website (good and bad) with this step-by-step walk through of Google Webmaster Tools.
- Web Site Reviews
- Each and every attendee gets their Web site reviewed by our experts along with a group brainstorming which will give you many new ideas for visibility and exposure.
- Answer questions, and student progress evaluation.
Day 5 of Complete SEO Training Workshop / Day 3 of Advanced SEO Training Workshop
9:00 AM to 9:15 AM — Review of Evaluation Forms and Answer Questions
- Recovering from Penguin
- How to do effective Link Pruning
- Site Technical Issues
- Dealing with Duplicate Content
- Fixing pages Google can’t find with 301 redirects
- What is a robots.txt file and why you should care
- Using Competitive Intelligence for SEO to slay the competition above you
- Persuasive copy-writing for the web
- Why Press Releases are still worth the time and money.
- Social Media and SEO
- Tips for Professional SEO’s
- Answer questions, and student progress evaluation.
- Final Exam
- Certification Awards
Take advantage of our Early Bird class discount when you sign up 2 weeks prior to the class start date.
Class Starting Monday, September 14
5 sessions
- Monday, September 14, 8:30AM- 5:00PM
- Tuesday, September 15, 9:00AM- 5:00PM
- Wednesday, September 16, 8:30AM- 5:00PM
- Thursday, September 17, 9:00AM- 5:00PM
- Friday, September 18, 9:00AM- 5:00PM
Class Starting Monday, November 02
5 sessions
- Monday, November 02, 8:30AM- 5:00PM
- Tuesday, November 03, 9:00AM- 5:00PM
- Wednesday, November 04, 9:00AM- 5:00PM
- Thursday, November 05, 9:05AM- 5:00PM
- Friday, November 06, 9:00AM- 5:00PM
Class Starting Monday, December 07
5 sessions
- Monday, December 07, 8:30AM- 5:00PM
- Tuesday, December 08, 9:00AM- 5:00PM
- Wednesday, December 09, 8:30AM- 5:00PM
- Thursday, December 10, 9:00AM- 5:00PM
- Friday, December 11, 9:00AM- 5:00PM
Live Remote Certification
The class identified is made available through CourseHorse, a 3rd party marketplace for SEO classes and more. Groupon is not affiliated with or sponsored by the merchant, New York SEO Training Academy, in connection with this offer. Please contact Groupon customer service for all inquiries related to this offer. Inquiries placed to CourseHorse will be directed back to Groupon.
Need to know info
Expiration varies.
- ALL SALES FINAL.
- Must be 18 or older to attend
- Voucher valid only for date and time listed; may not be exchanged, altered, or redeemed for other dates, but may send a friend in place.
- Must present CourseHorse confirmation email upon arrival.
- Purchaser name must be provided at checkout; this information will be shared with CourseHorse and course provider for purposes of order fulfillment.
- Groupon voucher Terms of Sale and Extraordinary Event Policy do not apply.
- Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services.
- Offer is not eligible for our promo codes or other discounts.
- Note, additional equipment or materials may be required or included in purchase price, see course description for details. Merchant is solely responsible to purchasers for the care and quality of the advertised goods and services. Offer is not eligible for our promo codes or other discounts. Learn about Strike-Through Pricing and Savings