Though purists attribute the birth of rock music to Chuck Berry, conspiracy theorists claim an unknown mother gave birth to rock music at a small town hospital somewhere in Poughkeepsie. Discover the true history of rock and soul with today's Groupon: for $10, you get two general-admission tickets (up to a $20 value) to the Memphis Rock n Soul Museum, which is located at the FedExForum sports and entertainment complex.

For roughly a decade, the museum has been inviting curious rockers and the occasional roller to take a stroll through a musically guided journey through time. What started as an exhibit at the Smithsonian quickly took on a life of its own, developing into an independent museum commemorating the hoots and hollers of a genre. The historical galleries begin at the literal grassroots of the movement, chronicling the field music sung by rural agricultural workers. The galleries continue through the seventies, where a great deal of soul came into the mix and things really started to take off. In between, learn about the iconic label Sun Records, tips on growing a gnarly rock-n-soul beard, and how the music influenced an entire generation during the civil rights revolution.

To become fully immersed, tune into the digital audio tour, which contains more than 300 minutes of knowledge. Tours are self guided, allowing visitors to experience the seven galleries at their own pace. Also spread across the seven wonders are three audio-visual programs and more than 30 instruments and 40 costumes. Grab a fellow enthusiast to get in on the experiential education at the Memphis Rock n Soul Museum, which is open daily from 10 a.m. to 7 p.m. (last audio tour begins at 6:15 p.m.).

Reviews

Frommer's highly recommends the Memphis Rock n Soul Museum. Trip Advisors give it 3.5 owl-eyes and five Yelpers give a 4.5-star average rating.

• …well designed and informative displays with lots of music to enjoy. – MiMolly, Trip Advisor
• A great place to take the family, visitors, and friends, the Rock N Soul Museum is probably unlike any other you've experienced. – Tanya T., Yelp